Web 2.0: Opening Keynote
Jeff Bezos Introduction:
Web 1.0 was about making the internet useful for humans - Web 2. 0 is
about making the web useful for computers. Amazon has web services -
Also just announced Alexa web services, with data from Alexa’s web
crawl (is site slow/fast? adult content? etc.)
Sites using Amazon APIs such as musicplasma.com,
scoutpal.com (use barcode-enabled
scanner to find out how much a used book costs on amazon.com, so you
can decide if you should buy it at a store). Amazon also uses its own
web services for internal apps, such as the new
Now Tim O’Reilly is interviewing Jeff Bezos
Tim: Web Services let other people “Rip, Mix, Burn” web content - will
site owners feel like the music industry?
Jeff: “There’s got to be business models for these things”. Don’t give
away key assets for free, but figure out which assets might be valuable
to others (and possibly charge for use).
Tim: (after a brief discussion of rich people funding space startups):
Are you planning to get up there?
Jeff: Definitely.
Q (from audience): How did you convince pubs to allow
search-inside-the-book?
Jeff: Offering samples at point of sale always increases sales - all
book stores let you flip through the book.
