Next up in the Lightweight Business Models workshop, a talk by
loud guy, quite a contrast from the mild-mannered Jason :-). His talk
was about open standards:
- Blog posts – where we are today. RSS is a standard for
transferring author, title, timestamp, contents, url. - XML schemas – new kinds of microcontent. iTunes has itms:
namespace that they use to add music-specific information to their
feeds. - Marc thinks more people will write reviews than blogs – their
opinion on their hairdresser, a movie, etc. - FOAF – XML standard
for information about people. Marc is invovled with a project called
for sharing FOAF info. - Creative commons – standards for releasing copyrighted
information. Combined with open APIs, anybody can upload/find/download
freely available multimedia. (see OurMedia) - OpenEvents – sharing
information about events - Open standards for reviews – currently reviews are locked in to
single sites – Epinions, Amazon.
These standards provide an open infrastructure, which companies can
then build business models on top of.